I'm embarking on a 24-hour challenge to design, build, and launch a digital product.
...and yep, you read that right - 24 hours!
It'll be a challenge that pushes the boundaries of my creativity, processes, and efficiency (#OCD).
Even more so in an age where the digital landscape is constantly evolving, the challenge to innovate becomes not only a test of skill but also of endurance and creativity. Oh, and of course not pushing aside that there are now a million and one different ways to achieve an end result, with peoples opinions sprinkles on top.
Doesn't that sound like a reassuring recipe, yum... 🧁
This challenge will share the exhilarating journey of an individual (me) who dared to challenge the norms by designing, building, and launching a digital product in a mere 24 hours*. This ambitious project, recorded and shared for all to see (#BuildInPublic), will be a testament to the power, passion, and my pursuit to design and build digital products. Or just plain old stupidity.
*Due to family commitments, I’m having to split the 24 hours into multiple parts. Hoping the splits will be along the lines of 8 : 10 : 6 (or similar)
Here's a snapshot of the draft schedule that will help guide my digital product creation journey from concept to reality.
Strategic Planning: The Launchpad
The marathon will kick-off with 1.5 hours of planning, laying the groundwork with user personas, scope, KPIs, and competitor analysis. A quick 15-minute session will be thrown in to create an early spark on ProductHunt.
Design Phase: Shaping the Vision
Design claims the next 5 hours and 40 minutes, balancing journey mapping, wireframes, and UX/UI design. Time will also be spent interacting with the prototype and updating ProductHunt, ensuring the design's alignment with project scope and market visibility.
Development: Crafting the Product
The 12 hours and 20 minutes of build and development investment will likely cover a full day. This crucial phase turns the high-fidelity designs into a functional product with front-end and back-end development, interspersed with security checks and analytics integration. Nice!
Testing: Ensuring Excellence
For testing, I'll allocate 2 hours and 50 minutes. Focusing on functionality, compatibility, and ironing out any glitches to ensure a seamless user experience.
Launch: Going Live
With just 1 hour and 40 minutes to go, if still on track, the product will be launched. This includes hosting setup, final production deployment, and live testing, punctuated by an update to ProductHunt to signal the product's market entry 🚀
Post-Launch: Reflective Analysis
We then find ourselves at the final stage of the plan 😅 with a 30 minutes coffee + chill out.
This stages time won't be part of the 24 hour marathon, as it will be for reviewing analytics and initiating the post-launch feedback loop. Like many of you know, it's a crucial period for gathering insights and setting the stage for future enhancements.
Wrapping Up
The #DesignBuildLaunch24 24-hour sprint will be a strong blend of discipline and 0-to-1 hybrid product execution.
It showcases that with robust enough planning, the right people or person onboard, determination AND EXECUTION, creating a market-ready digital product in a 24 hour period can be achieved - but will be an exhilarating journey of pressure, growth, and success.
As for the products future? I will focus shift to user engagement and iterative improvement, with a determination to build its success. Honestly, I'm quite exciting to see where the this goes.